This advertisement is very sexist. The person who made the add chose a pretty girl with a baby face to promote innocence and beauty. Next to it they wrote, "You know you are not the first," this in a way plays a role with the position of women in society. In other words, it seems as if the advertiser is saying, "You know you are not the first who will sleep with this girl, but do you really care?" I believe that the way it relates to the BMW logo is by the idea that if you drive a BMW you will get girls who are young and beautiful, they might not be virgins but does it matter? According to BMW, you can get any girl with their new car, so does it matter how you treat women? Not in this case. Tuesday, September 4, 2012
OMG! What are you selling me?
This advertisement is very sexist. The person who made the add chose a pretty girl with a baby face to promote innocence and beauty. Next to it they wrote, "You know you are not the first," this in a way plays a role with the position of women in society. In other words, it seems as if the advertiser is saying, "You know you are not the first who will sleep with this girl, but do you really care?" I believe that the way it relates to the BMW logo is by the idea that if you drive a BMW you will get girls who are young and beautiful, they might not be virgins but does it matter? According to BMW, you can get any girl with their new car, so does it matter how you treat women? Not in this case.
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